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Moment Factory Originals are a library of experiences that immerse visitors in engaging worlds. With proven, global box-office success, they are designed to drive on-site traffic, create destinations, build brand awareness, and generate revenue.

∙ 7M+ TICKETS SOLD
∙ 12 COUNTRIES
∙ 32+ PRODUCTIONS
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Repurposing Outdoor Venues

Night Walks

A collection of various evening attractions that turn outdoor sites into enchanted storyworlds, allowing for additional revenue streams and broadening visitor demographics.
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Reinventing Cultural Landmarks

Heritage Sites

A collection of awe-inspiring immersive experiences that breathe new life into cultural sites and landmarks while respecting their rich heritage.
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Connecting brands & IPs with fans

Brand 
Storyworlds

A collection of immersive, multiroom journeys based on exclusive IPs and brands, these experiences are designed to expand audiences and deepen engagement in both touring and permanent contexts.
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Creating destinations with multisensory art attractions

Digital Art Experiences

A collection of uniquely crafted experiences that fuse art and interactivity. These multisensorial journeys can be permanent or touring attractions.
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Expanding offerings with interactive playgrounds

Augmented Games

A collection of innovative entertainment offerings that live at the intersection of sports and video games, aimed at increasing dwell time, driving revenue, and engaging audiences in commercial spaces.
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