For the Third Time, Fast Company Recognizes Moment Factory as one of the 'Most Innovative Companies'

March 18, 2025

On March 18, Fast Company released its much-anticipated 2025 list of the "World's Most Innovative Companies," highlighting organizations making significant strides across more than 50 industries and sectors, including artificial intelligence, advertising, and video. Moment Factory is honoured to be recognized for the third time as one of the 'Most Innovative Companies' on this prestigious list.

Fast Company awarded Moment Factory third place in the Events, Concerts, and Live Experiences category on this year’s Most Innovative Companies list, a recognition that underscores the studio's ongoing commitment and dedication to exploring new forms of entertainment.

"Moment Factory has always sought to push the boundaries and to redefine the experience landscape. We’ve been fortunate to collaborate with visionary clients—from rockstars to real estate developers—who share our passion for bold ideas and creating moments of collective wonder. We seek unexpected blends of creativity and technology, and this is how we empower our clients to reach their own innovative objectives", says Dominic Audet, Co-Founder and Chief of Innovation of Moment Factory.

This distinction showcased the studio’s transformative projects, including the Phish concert series at Sphere in Las Vegas. Using Sphere’s next-generation technology, we developed a system to design the unpredictable, delivering 14 hours of content for the beloved jam band.

Praised for our ability to 'use immersive technology to delight people,' Fast Company also underscored our creative direction for Billie Eilish’s Hit Me Hard and Soft – The Tour, an intimate concert experience crafted for mega arenas, and The Messi Experience, an immersive, multi-room storyworld produced, created and designed with Primo Entertainment.

In our quest to consistently redefine location-based experiences, we innovate and push boundaries through video, sound, lighting, architecture, interactivity, and special effects, adapting to the ever-evolving demands of the multimedia entertainment market. At Moment Factory, innovation is a cross-functional drive that fosters experimentation, empowers teams to uncover new ideas, implement innovative processes, and leverage cutting-edge technologies to drive real, impactful change in the industry.

On the subject, Dominic states: “You can know a technology inside out, but it takes a unique instinct to hack it. To turn it into something new. These instincts shape everything: people’s jobs, their team, even the future of new entertainment. We believe that the key to innovation is imagination!”

In addition to the projects recognized by Fast Company, many of our works have been celebrated over the past year. From pushing the boundaries of indoor water park experiences with Les Abysses de Lumière at Aquascope and blurring the lines between nature and architecture at Changi Airport’s Terminal 2, to crafting a surreal immersive storyworld with Village Parallèle at Le Village Québécois d’Antan, we have taken our creativity and multimedia expertise to new heights. As we move forward, we remain committed to redefining immersive environments and fostering a collective sense of wonder around the world.