Inspired by the beautiful basketball courts from around the world, we’ve been dreaming of designing our own augmented vision of basketball for players and spectators alike. Moment Factory’s R&D team, with technological support from Panasonic, has been iterating ideas for an interactive sports experience that brings art and cutting-edge technology to one of the world’s most beloved ball games.
From the Sagrada Familia to Madonna’s Half-Time Super Bowl performance, Moment Factory has used projection mapping in creative manners for almost two decades now. With Panasonic’s latest high-speed projectors, we had this unique opportunity of pushing our work towards new heights. How could we augment, using depth and perspective, the precise and artful motions of basketball in a 3D world, at lightning speed?
Armed with Panasonic’s high-speed infrared tracking and video projections technologies, we set up three projectors in our prototyping space: one solely focused on tracking the ball’s movements, another one that took care of the background elements and a final one, suspended, that followed the player while projecting on the ground.