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Halsey - TV Shows & Awards Performances

Bringing music and award show performances to a new level for TV broadcasting

Our creative team works closely with artists to create a custom experience, while making the most of the live broadcast medium.

Moment Factory has collaborated with renowned musical acts, on everything from arena tours to festivals to live broadcasts. Our creative team works closely with artists and their collaborators to conceive impactful shows for live TV appearances.

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Whether it’s for artists that we’ve worked with on international tours, like Billie Eilish, Halsey or Arcade Fire, or for artists seeking creative support for specific performances, our team calls on its creative and technical expertise to shape tailor-made experiences for live TV audiences.


Interdisciplinary and flexible, our team is able to lead the creative direction, video content, lighting, and concept and design for physical set elements, which allows us to put the artist’s performance in the spotlight.


Always aware of the inherent constraints that come with both live and recorded TV broadcasts, Moment Factory’s creative and technical teams call on multimedia content, augmented reality, and stage direction to bring out the best of every setting, and to give the artists a platform for unforgettable performances, calibrated to at-home viewership.

Billie Eilish - American Music Awards - 2020

Creative Direction & Stage Design: Moment Factory

Production Manager: Nicole Massey

Choreography: Matty Peacock

Lighting: Tony Caporale

Thanks to Baz Halpin, 22° Entertainment Design Group, Jon Kusner, the American Music Awards and everyone involved.

Stills from video: Billie Eilish – Therefore I Am (Live from the American Music Awards / 2020)

Billie Eilish - Brit Awards - 2020

Creative Direction, Video content: Moment Factory

Thanks to Hamish Hamilton, Al Gurdon and the full Brit Awards team for this collaboration.

Stills from video: Billie Eilish – No Time To Die (Live From The BRIT Awards, London)

Halsey - American Music Awards - 2019

Creative Direction: Moment Factory

Choreography: Dani Vitale

Stills from video: Halsey – Graveyard (Live From The AMAs / 2019)

Machine Gun Kelly - American Music Awards - 2020

Creative direction, video content and set design: Moment Factory

Thanks to Baz Halpin, 22° Entertainment Design Group, the American Music Awards.

Stills from video: bloody valentine/my ex’s best friend (Live from the American Music Awards / 2020)

Billie Eilish - American Music Awards - 2019

Creative Direction and stage design: Moment Factory

Stills from video: Billie Eilish – all the good girls go to hell (Live From The American Music Awards/2019)

Halsey - The Ellen Degeneres Show - 2019

Creative Direction, stage design and video content: Moment Factory

Stills from video: Halsey – Graveyard (Live On The Ellen Show)

Billie Eilish - Jimmy Kimmel Live - 2019

Creative direction: Moment Factory

Stills from video: Billie Eilish – bury a friend (Live)

Halsey - MTV EMAs - 2019

Creative direction, set design, video content: Moment Factory

Stills from video: Halsey – Graveyard (Live On The MTV EMAs)

Billie Eilish - Saturday Night Live - 2019

Creative direction, set design: Moment Factory

Stills from video: Billie Eilish – bad guy (Live From Saturday Night Live)