Interactive installation, Carrefour Laval | Moment factory – Moment Factory

REINVIGORATING RETAIL SPACES WITH INTERACTIVE POTENTIAL

Custom Malls & Retail Spaces Canada Public Spaces Digital Artwork Digital Placemaking Interactivity & Gamification Visual Content Creation & Production Powered by X-Agora

2023 | Laval

A versatile multimedia installation sparks wonder through the seasons at Carrefour Laval.

Cadillac Fairview and Moment Factory teamed up to bring an extra dose of entertainment and excitement to Carrefour Laval with an interactive installation that evolved with the seasons. The initiative aligns with the company’s vision to pioneer engaging retail experiences nationwide.

REINVIGORATING RETAIL SPACES WITH INTERACTIVE POTENTIAL, A versatile multimedia installation sparks wonder through the seasons at Carrefour Laval., Custom, Alexandre Dauphin-Laprise | Amahl Hazelton | Ariane Dorig | Arnaud Joannette-Lavallee | Benjamin Carrier | Benoit Giguère | Bronwyn Averett | Bruno Angeles | Cécilia Gauffre | Charles-Olivier Gosselin | Charlotte Leclair | Cheryl Catterall | Christian Pelletier | Don Kennedy | Emmanuelle Francoeur Decarie | Esteban Chacin | Étienne Varin | Fabienne Mukoma | Francis Gingras | Francis Handfield | François Morel | Gabrielle Maisonneuve | Gabrielle Plante | Geneviève Mousseau | Grégory Vadnais Alcide | Guillaume Bunel | Hugo Desmeules | Jade Dupuy De La Grandrive | Jean Artiges | Jean-Daniel Forgues Caron | Jean-Simon Therrien | Jerome Marion | Jessica Leroux | Joel Thomas Adria | Jonathan Chammas | Jonathan Fauchon | Jonathan Gagné | Jordi-B Gauthier | Julie Lajoie-Bilodeau | Karo Boily Boulay | Kathy Cát Vi Huynh | Marc-André Baril | Marie-Hélène Pouliot | Marika Lapointe | Marina Louise Pech | Matthieu Gourd | Michael Rabarone | Michèle Seguin | Mikael Charpin | Mylène Filteau | Nicolas Garric | Olivia Meredith Bélanger-Mathieu | Olivier Maurice | Pascal Michel | Patrice Bilodeau | Pierre-Olivier Perron | Remi St-Onge | Rémy Lapointe | Sandrine Prud'Homme | Sebastien Bérubé | Sébastien Tessier | Sophiane Verri | Sylvia Mazzotti | Tara-Maria Massaad | Thibault Magni | Valérie Sangin | Vicky Leblanc | Virginie Valastro | Yanick Landry, , , Canada, Public Spaces, Laval, Services: Technical Design Experience Design Scenography Realtime Visual Content, Introduced in fall 2023 with the aim of increasing foot traffic and dwell time in the shopping center, while also establishing its indoor garden as an attraction in its own right, the free-standing LED structure was initially designed to complement the mall’s existing autumnal decor. It featured a colourful array of butterflies fluttering in response to visitors’ gestures and perching on shoulders for unique photo opportunities. Once adapted for winter, the installation swept visitors into a wintry wonderland, where their movements transformed frost and snow to unveil the magic of the season. Chosen for its rapid deployment and flexible customization, the off-the-shelf solution provided Cadillac Fairview with a platform for easily and repeatedly reinventing their space. Following this collaboration, the company partnered with Moment Factory to bring the studio’s indoor immersive art experience, Mirror Mirror, to CF Chinook Centre in Calgary., Malls Retail Spaces, Digital Artwork, Digital Placemaking, Interactivity Gamification, Visual Content Creation Production

Introduced in fall 2023 with the aim of increasing foot traffic and dwell time in the shopping center, while also establishing its indoor garden as an attraction in its own right, the free-standing LED structure was initially designed to complement the mall’s existing autumnal decor. It featured a colourful array of butterflies fluttering in response to visitors’ gestures and perching on shoulders for unique photo opportunities. Once adapted for winter, the installation swept visitors into a wintry wonderland, where their movements transformed frost and snow to unveil the magic of the season.

Chosen for its rapid deployment and flexible customization, the off-the-shelf solution provided Cadillac Fairview with a platform for easily and repeatedly reinventing their space. Following this collaboration, the company partnered with Moment Factory to bring the studio’s indoor immersive art experience, Mirror Mirror, to CF Chinook Centre in Calgary.

Credits

Alexandre Dauphin-Laprise | Amahl Hazelton | Ariane Dorig | Arnaud Joannette-Lavallee | Benjamin Carrier | Benoit Giguère | Bronwyn Averett | Bruno Angeles | Cécilia Gauffre | Charles-Olivier Gosselin | Charlotte Leclair | Cheryl Catterall | Christian Pelletier | Don Kennedy | Emmanuelle Francoeur Decarie | Esteban Chacin | Étienne Varin | Fabienne Mukoma | Francis Gingras | Francis Handfield | François Morel | Gabrielle Maisonneuve | Gabrielle Plante | Geneviève Mousseau | Grégory Vadnais Alcide | Guillaume Bunel | Hugo Desmeules | Jade Dupuy De La Grandrive | Jean Artiges | Jean-Daniel Forgues Caron | Jean-Simon Therrien | Jerome Marion | Jessica Leroux | Joel Thomas Adria | Jonathan Chammas | Jonathan Fauchon | Jonathan Gagné | Jordi-B Gauthier | Julie Lajoie-Bilodeau | Karo Boily Boulay | Kathy Cát Vi Huynh | Marc-André Baril | Marie-Hélène Pouliot | Marika Lapointe | Marina Louise Pech | Matthieu Gourd | Michael Rabarone | Michèle Seguin | Mikael Charpin | Mylène Filteau | Nicolas Garric | Olivia Meredith Bélanger-Mathieu | Olivier Maurice | Pascal Michel | Patrice Bilodeau | Pierre-Olivier Perron | Remi St-Onge | Rémy Lapointe | Sandrine Prud'Homme | Sebastien Bérubé | Sébastien Tessier | Sophiane Verri | Sylvia Mazzotti | Tara-Maria Massaad | Thibault Magni | Valérie Sangin | Vicky Leblanc | Virginie Valastro | Yanick Landry

Credits

Alexandre Dauphin-Laprise | Amahl Hazelton | Ariane Dorig | Arnaud Joannette-Lavallee | Benjamin Carrier | Benoit Giguère | Bronwyn Averett | Bruno Angeles | Cécilia Gauffre | Charles-Olivier Gosselin | Charlotte Leclair | Cheryl Catterall | Christian Pelletier | Don Kennedy | Emmanuelle Francoeur Decarie | Esteban Chacin | Étienne Varin | Fabienne Mukoma | Francis Gingras | Francis Handfield | François Morel | Gabrielle Maisonneuve | Gabrielle Plante | Geneviève Mousseau | Grégory Vadnais Alcide | Guillaume Bunel | Hugo Desmeules | Jade Dupuy De La Grandrive | Jean Artiges | Jean-Daniel Forgues Caron | Jean-Simon Therrien | Jerome Marion | Jessica Leroux | Joel Thomas Adria | Jonathan Chammas | Jonathan Fauchon | Jonathan Gagné | Jordi-B Gauthier | Julie Lajoie-Bilodeau | Karo Boily Boulay | Kathy Cát Vi Huynh | Marc-André Baril | Marie-Hélène Pouliot | Marika Lapointe | Marina Louise Pech | Matthieu Gourd | Michael Rabarone | Michèle Seguin | Mikael Charpin | Mylène Filteau | Nicolas Garric | Olivia Meredith Bélanger-Mathieu | Olivier Maurice | Pascal Michel | Patrice Bilodeau | Pierre-Olivier Perron | Remi St-Onge | Rémy Lapointe | Sandrine Prud'Homme | Sebastien Bérubé | Sébastien Tessier | Sophiane Verri | Sylvia Mazzotti | Tara-Maria Massaad | Thibault Magni | Valérie Sangin | Vicky Leblanc | Virginie Valastro | Yanick Landry

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