MOMENT FACTORY TRANSFORMS THE EXOSPHERE WITH IMPACTFUL BRAND ACTIVATIONS
Innovative visual content activates one of the world’s most complex media canvases.
Within a few short months, Moment Factory has collaborated on multiple Sphere projects, establishing itself a leading expert in creating media for the venue’s one-of-a-kind exterior. Located on the Las Vegas strip, Sphere features an innovative facade that serves as a unique canvas for showcasing brands and musical artists.
With an in-house team that holds extensive experience in turnkey projects for diverse surfaces, our studio has produced Sphere content capsules for globally renowned clients, solidifying our reputation as a trusted resource. Working closely with our partners, we have successfully delivered high-impact, multiplatform Sphere activations that reach audiences worldwide.
Each capsule leverages the Sphere’s 360-degree, 5K digital surface – the world’s largest LED screen. Addressing complex technical requirements, our team crafts original content in both render and real-time formats.
Our approach is centered on digital placemaking, emphasizing seamless visuals and 360-degree illusions to capture attention and engage audiences.
Our expertise includes ideation, design, production, delivery, and live documentation. Given that many of our clients’ activations are designed as marketing “stunts” to be shared online, we also specialize in capturing live content of the venue facade in order to create impactful, high-quality content within short timelines.
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