Moment Factory is always looking for ways to engage audiences in collective experiences. Smartphones sometimes work against us because of their individualizing effects, but we love finding ways to use them to our advantage. So we’re building AR layers onto our digital IRL gaming experiences.
With AR we can let live audiences interact with the game in real-time and experience a mind-blowing convergence of digital and physical worlds. This kind of seamless digital-physical synchronization is definitely the future. Once you’ve experienced it, you can’t go back.
